Creatum became the strategic communications partner of Estonian Defense Forces

Creatum’s idea was declared best in an extensive three-stage procurement of a strategic communications partner, which was conducted by the recruitment center of Estonian Defense Forces. In the victory of the concept “Call of Life” in addition to the idea systematicism, thoroughness and grasp of the approach became the determining factors.
Creatum starts to develop the image campaign redefining the core values of the Defense Forces for the general public. The final goal of 3 year cooperation is to raise the reputation of Defense Forces as an employer.